Growth Hacker at Spellbook. Previously at Pine, where I helped scale mortgages under administration from $90,000,000 to $90,000,000. Before that, I founded a spatial design studio and spent time on operations at Tesla.
Featured Projects
Work Experience
Education
Bachelor of Arts, Honours — Media Studies, Business
Queen’s University
Study of media and technology through historical and theoretical lenses, with emphasis on design rhetoric and the relationship between human communication and interface. Focused on Human-Artificial Intelligence Interaction (HAII), exploring how people engage with AI at the intersection of computer science, behavioural science, and design.
Certificate, Innovation & Creativity
Queen’s University
Focused study on the role of creativity in business problem solving, specializing in how creative methods are applied to strategy, product, and marketing to drive innovation.
Press
iPhone in Canada
Wealthsimple Is Giving Away a Million-Dollar House (Plus $100K Cash)
Narcity
You could win this million dollar home in Prince Edward County and here’s how to enter
Startup Ecosystem Canada
Wealthsimple Launches Major Giveaway for Canadian Homeownership
Wealthsimple on X
And the winner is in! — Christian, from Quebec
Albums on rotation
Artwork I like
A Venetian Onion Seller
John Singer Sargent
The Wood Engraver
Charles Frederic Ulrich
In the Forge
Stanisław Lentz
The Port of New York by Moonlight
Edward Moran
Connect
Reach me at nicholasjamesrocha@gmail.com